Be safe, be seen!

Vasimimile was born out of a desire to help more people feel comfortable on the roads. Although many people acknowledge safety vests increase visibility, not everyone understands how or why. Many studies have shown that visibility accessories increase the likelihood of a cyclist being seen. Fluorescent colours, like in Vasimimile’s flagship product, the “Vasi’Izocel”, helps …

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Gilet jaune avec slogan Essence trop chère? Change de pompe!

The Green Shift

What does it mean in 2019 to produce and consume in the age of climate change, with future generations in mind? For us at Vasimimile, we put ethics above everything. That’s why it’s in our DNA to be promoting safe green transportation. When you bike (with one of our snazzy fluorescent accessories), you are sending …

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For mother’s day 2019, we’re honouring the mothers of Vasimimile!

Delphine and Bertile work everyday to grow Vasimimile. Mothers of 3 and 1 children (soon 2!) respectively, they balance the meaningful work of Vasimimile with being a mother and taking time for their children. Feminists who love their work promoting cyclist safety clothing, they put their values first: promoting Made in France and access to …

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